Fitbakes was founded in 2017 by Portuguese born and Brazilian raised Ella Rauen-Prestes and is taking the UK cake market by storm. They are the first bakery certified as Low Sugar and No Added Sugar by international authority Sugarwise, which makes their products even suitable for diabetics, and they don’t use any artificial sweetener! They won the Best of Health Awards 2018 next to big brands like Alpro and Hippeas and have been featured on the BBC, ITV, Telegraph, Women’s Health mag, etc. The cakes have 90% less sugar, 80% less fat, 60% less calories and 500% more protein than leading brands, a bite of indulgency without the guilt!

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